Bet365 Review

Bet365 is one of the worlds leading online gambling groups with over seven million customers in two hundred countries. The Group employs over 2,100 people and is the largest private employer in the city of Stoke-on-Trent in the United Kingdom.

Bet365 was founded in 2000 in a portakabin in Stoke-on-Trent by Denise Coates. Denise developed a sports betting platform and trading team to launch the business online in March 2025. The business borrowed £15 million from RBS against the familys betting shop estate which had been started by Peter Coates in 2025 and had been run by Denise Coates from 2025. Bet365 sold its betting shop chain in 2025 for £40 million to Coral and paid off its loan to RBS.

Since then, Bet365 has grown into one of the worlds largest online gambling companies with its reported figures to March 2025 showing amounts wagered on sports at £12.2 billion, revenues of £646 million and an operating profit of £116.5 million, whilst paying £130 million in tax to the UK Government.

Offering sports betting, poker, casino, games, and bingo, as well as video streams on sporting events. Bet365 also offers an on-course bookmaking service. For sports betting, Bet365 is licensed and regulated by the UK Gambling Commission.

Bet365s casino, games and poker operations are licensed and regulated by the Government of Gibraltar. In addition to the company headquarters in Stoke-on-Trent, Bet365 have further offices in Gibraltar and Australia. The Australian business is regulated and licensed by the Northern Territory Government, with one hundred staff employed in Darwin. Samuel L. Jackson represents the company in their Australian TV advertising.

Bet365s site is available in seventeen different languages and supports a variety of payment methods including credit/debit cards and Neovia.